Deskripsi pekerjaan Marketing & Social Media Specialist PT Sawah Cyber Security Bachelor’s degree in Marketing, Communications, Business, Information Technology, or a related field (or equivalent experience).

Proven experience in digital marketing, content creation, and social media management.

• Strong understanding of digital marketing strategies, including brand awareness, lead generation, and customer engagement.

• Strong understanding of major social media platforms (Instagram, LinkedIn, Twitter/X) and current content trends.

• Creative mindset with the ability to produce engaging, original, and high-quality content (captions, visuals, short videos, etc.).

• Ability to create various types of content, including articles, social media posts, videos, and marketing materials (e.g., brochures, infographics).

• Basic skills in graphic design and/or video editing (e.g., Canva, CapCut, Adobe tools) are highly preferred.

• Ability to manage and grow social media accounts, including content planning, scheduling, and audience engagement.

• Basic to intermediate knowledge of SEO (Search Engine Optimization) and SEM (Search Engine Marketing).

• Familiarity with managing websites, blogs, or newsletters is a plus.

• Strong analytical skills with the ability to monitor performance metrics (engagement, traffic, conversions) and generate actionable insights.

• Ability to conduct market research and analyze trends, customer behavior, and competitor activities.

• Good project management skills, with the ability to plan and execute marketing campaigns within timelines and budgets.

• Strong communication and collaboration skills, with the ability to work effectively across teams (including Sales and technical teams).

• Experience supporting lead generation and sales initiatives is a plus.

• Ability to assist in organizing and promoting events, webinars, and workshops.

• Strong interest in digital trends; interest in cybersecurity is a plus.

• Working proficiency in English (both written and spoken).

• Creative, proactive, detail-oriented, and able to work both independently and in a team environment.