Deskripsi pekerjaan Host Live Streaming (E-Commerce) PT AIJOY HOME TECHNOLOGY INDONESIA Job Responsibilities Responsible for daily livestream activities on the Shopee/TikTok platform.

Plan livestream themes and flow based on Shopee/TikTok platform campaigns (e.g., Harbolnas, Shopee/TikTok 9.9 Mega Sale, category-specific events) as well as Indonesian local festivals (Eid, Christmas, etc.).

• Activities may include new product launches, limited-time discounts, bundle promotions, lucky bag giveaways, etc.

• Ensure livestream content matches Shopee/TikTok user preferences to increase viewership and watch time.

• Be fully familiar with the shop’s products, including key selling points, materials, usage scenarios, price advantages, and after-sales policies.

• Present and demonstrate products in clear, engaging Bahasa Indonesia during livestreams.

• Accurately answer viewers’ questions (e.g., size, color, stock availability, logistics) and guide them to click product links and place orders to achieve store sales targets.

• Actively engage with viewers during livestreams by replying to comments, calling out viewer names, initiating Q&A, and encouraging likes/follows/shares to create an energetic livestream atmosphere.

• After livestreams, maintain fan communication through Shopee/TikTok Chat, collect feedback and needs, nurture fan relationships, and improve repurchase rates.

• Work with the operations team to track key Shopee/TikTok Live metrics (view count, interaction rate, click-through rate, conversion rate, GMV, etc.).

• Participate in livestream review sessions, analyze strengths/weaknesses, and optimize talk scripts, product display order, and interaction methods based on data, continuously improving conversion performance.

• Strictly follow Shopee/TikTok livestream rules and avoid violations.

• Collaborate with the operations team to coordinate Shopee/TikTok platform activity resources, complete livestream preheat tasks (e.g., livestream announcements, setting up coupons), execute livestreams during campaigns, and compile data afterward to help the store capture platform traffic benefits.

• Work closely with store operations, supply chain, and logistics teams to confirm product stock, shipping times, and promotional details before livestreams, ensuring accurate product information and smooth order fulfillment.

• Share fan feedback and market insights to support the product selection team with localized recommendations.

• Job Requirements Diploma degree or above in any major.

• At least 1 year of Shopee/TikTok Live streaming experience in Indonesia is preferred.

• Fluent in Bahasa Indonesia (excellent speaking, reading, writing; clear pronunciation, proper pacing).

• Able to communicate naturally and warmly with viewers and clearly deliver product information.

• Basic English ability is a plus for understanding simple product specifications or Shopee/TikTok platform rules.

• Good personal appearance and camera presence.

• Strong communication skills with clear logic.

• Able to highlight product selling points and create an engaging livestream atmosphere.

• Capable of handling unexpected issues during live streams (e.g., lag, negative comments).

• Familiar with Shopee/TikTok Live platform rules, livestream features (adding product links, issuing coupons, setting lucky bags), and the traffic recommendation system.

• Able to operate the Shopee/TikTok livestream backend proficiently.

• Knowledge of small kitchen appliances is a plus, or must have fast learning ability to quickly understand product features.

• Understand Indonesian local culture, consumer habits, and e-commerce trends (popular categories, price sensitivity, payment preferences), and incorporate these into live stream content to increase viewer connection.

• Basic on-camera performance skills and the ability to adjust body language and expressions according to the live stream theme to enhance viewer experience.